How 12 Months of Steady Growth Delivered 700% More Orders for Hand Forged

Steady Growth, Big Wins

The Challenge

Hand Forged, specialist sellers of handmade ironmongery and door furniture, wanted to grow their retail arm focusing on their "From the Anvil" brand. They had a great new Shopify site but needed to shift from selling lots of small, low-value products to their higher-value, most profitable items.

Our Solution

Over 12 months, we optimised their campaigns to focus on specific product sets that drove both profit and revenue. Rather than chasing quick wins, we built steady, sustainable growth without increasing budgets, targeting customers who valued quality craftsmanship.

The Results

700% increase in orders
629% increase in revenue
130% improvement in conversion rate
Only 200% increase in sessions needed

The Impact

Hand Forged transformed their business model from volume to value. Steady month-on-month growth without budget increases proved that sustainable strategies deliver better long-term results than quick fixes. Quality products deserve quality marketing.